Archive for July, 2010
On Target with Structural Masonry
Structural masonry design software such as RAM Elements developed by Bentley Systems has made designers’ lives a lot easier. One of the easiest ways to spread that message is through webinars. Last week, we joined forces with NCMA to show Target Corporation officials and their structural engineering firms how to get better use out of structural masonry.
We enjoy one-on-one time with local designers, but there is something to be said for technology that lets us reach major national accounts all at once, and provide useful information and live demonstrations that help them build better buildings…with masonry, of course.
We will be reaching out to other big players this way. Stay tuned for a webinar near you. Or, if you’d like a low tech visit, just give us a call, at 800-IMI-0988.
Learn more about Structural Masonry design software and ideas.
No commentsCompetition or Opportunity?
Those who look only to the past or present are certain to miss the future.”
—John F. Kennedy
Recently, we were in Kansas City, introducing a large group of contractors and architects from Missouri and Kansas to adhered masonry veneers. Through seminars and hands-on, kick-the-tires demonstrations, contractors got to see installation procedures (and potential pitfalls) for themselves. “It was my first exposure to these products in this detail,” said an appreciative contractor.
They were good students, taking it all in, and learning an important lesson. One attendee put it succinctly.
“Select good materials and install using qualified people.”
We couldn’t have said it better ourselves. That’s why IMI works with manufacturers to keep tabs on promising new applications, test-driving them and devising upgrade training that can make all the difference. And we keep tabs on code and regulatory issues, to help good ideas work in the real world, right down to the details.